Google Analytics Setup & Reporting Services
Track What Matters. Make Data-Driven Decisions. Grow Your Business.
Comprehensive Google Analytics Setup & Custom Reporting Dashboard Creation
Gain complete visibility over your website and marketing performance with our expert Google Analytics setup, Google Tag Manager event tracking, and custom Looker Studio dashboards.
We ensure your analytics are configured accurately from the start—capturing the data that matters most, from user behaviour to conversion tracking.
Our tailored reporting dashboards bring together insights from Google Analytics, Google Ads, Google Search Console, Meta Ads, Facebook and Instagram Insights, and SEO keyword rankings—giving you one clear view of your digital performance.
Whether you’re looking to optimise campaigns, track lead generation, or understand your audience better, we’ll help you turn data into decisions that drive growth.
Google Analytics setup includes.
Understanding your website’s performance is key to smarter marketing decisions. Our Google Analytics setup ensures you get clean, accurate data from day one—giving you actionable insights into traffic, user behaviour, and conversions.
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We start by setting up your Google Analytics account, creating views, and configuring filters to ensure you get accurate data.
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We help you define and set up goals that align with your business objectives, whether it's form submissions, click-on phone numbers, sales, or other key actions.
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We'll configure enhanced e-commerce tracking for e-commerce websites to monitor product performance, transaction data, and customer behaviour.
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If your business spans multiple domains, we'll implement cross-domain tracking to provide a seamless view of user activity across your entire online presence.
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We set up custom segments to help you analyse specific user groups, such as new visitors, returning customers, or high-value users.
GTM Event Tracking Services.
With Google Tag Manager (GTM), we implement precise event tracking to capture meaningful user actions without requiring heavy development. From clicks to form submissions, our GTM services reveal exactly how users engage with your website.
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We configure custom events in GTM to track key interactions, such as button clicks, video plays, form submissions, email clicks, phone number clicks and more. These events help you understand how users engage with your site's content.
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For e-commerce sites, we set up detailed event tracking to monitor product impressions, add-to-cart actions, checkout steps, and purchase completions, giving you a full view of the customer journey.
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Understand how far users scroll on your pages to identify content engagement and optimise page layouts based on user behaviour.
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We'll set up tracking for outbound links to see how often users leave your site for external content, helping you refine your external link strategy.
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If you have video content on your site, we can track play, pause, and complete actions to gauge user interest and engagement.
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We'll monitor form interactions, including field interactions and submissions, to optimise your lead generation efforts.
Custom Looker Studio Dashboards.
Tired of juggling multiple platforms to monitor your digital performance? Our custom Looker Studio dashboards bring all your key marketing metrics together in one clear, easy-to-read view—so you can make smarter, faster decisions. Whether you're tracking eCommerce sales, lead generation, or full-funnel campaign performance, we'll tailor your dashboard to highlight what matters most to your business. Visualise trends, compare performance across channels, and uncover opportunities—all from a single source of truth.
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Track how users interact with your website through detailed metrics like:
Sessions – total number of visits to your site
Engagement Rate – percentage of sessions that involve meaningful interaction
Top Pages – identify your most visited content and landing pages
Conversion Events – monitor key actions like form submissions, phone clicks, or purchases
Understand what content drives results and where users drop off, so you can optimise the user journey.
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Measure and optimise your paid campaigns with key advertising metrics:
Impressions – how often your ads are shown
Clicks – user interactions with your ads
Conversions – track actions like purchases or enquiries from ads
Cost-Per-Conversion – how much you're spending to generate each lead or sale
Return on Ad Spend (ROAS) – evaluate the profitability of your ad campaigns
Get a clear picture of your ad performance and how it contributes to your bottom line.
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Monitor your organic visibility and search performance with insights like:
Top-Performing Queries – discover what search terms are driving traffic
Search Impressions – how often your site appears in search results
Clicks – actual visits from organic search
Click-Through Rate (CTR) – percentage of users who clicked your listing
Use this data to refine SEO strategies and improve rankings.
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Evaluate your paid social performance with in-depth campaign data:
Ad Reach – how many people saw your ad
Link Clicks – how many users visited your site from ads
Cost-Per-Click (CPC) – efficiency of your ad spend
Conversions – track leads, purchases, or other valuable actions
See how your social ads contribute to lead generation and brand awareness.
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Gain a better understanding of how your organic social content performs:
Post Engagement – likes, comments, shares, and interactions
Follower Growth – audience trends over time
Reach – how many users see your posts or stories
Use this to fine-tune your content strategy and boost organic engagement.
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Stay on top of your search engine visibility with real-time tracking of:
Keyword Positions – where you rank in Google for key search terms
Visibility Changes – movement of rankings over time
Keyword Trends – identify rising or declining search interest
This helps you understand where to focus your SEO efforts to drive more qualified traffic.
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Compare your performance against key competitors with insights like:
Organic Visibility – how your search presence stacks up
Shared & Unique Keywords – see what keywords competitors are targeting
Traffic Share – estimate how much organic traffic competitors receive
Make smarter strategic decisions by identifying gaps and opportunities in your market.
Packages
Unleash Your Website’s Potential with Our SEO Newcastle Solutions
Basic Google Analytics 4 Setup
Starting at $250 + GST
Perfect for monitoring essential metrics such as website traffic, top-performing landing pages, and key traffic sources. Please note that this option does not cover conversion tracking for lead generation or e-commerce analytics.
Keep in mind that every website, app, and Google Analytics setup is distinct. If your project requires more than what's covered in this package, we'll assess your site and provide a personalised quote.
Google Analytics 4 + Conversion Tracking
Starting at $500 + GST
Building on the Basic package, this option includes conversion event tracking for critical actions like enquiry form submissions, brochure downloads, and overall website conversion rates.
Keep in mind that every website, app, and Google Analytics setup is distinct. If your project requires more than what's covered in this package, we'll assess your site and provide a personalised quote.
Custom Looker Dashboards
Starting at $40 per month + GST
Custom Looker Studio Dashboards visually consolidate your marketing data from multiple platforms, making it easy to track key metrics, spot trends, and make smarter decisions.
Keep in mind that every website, app, and Google Analytics setup is distinct. If your project requires more than what's covered in this package, we'll assess your site and provide a personalised quote.
Why Choose Us?
Expertise
With years of experience in digital analytics, our team ensures that your Google Analytics and GTM setups are precise and reliable.
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Customisation
We tailor our services to meet your business's unique needs, focusing on the metrics and events that matter most to you.
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Support
We provide ongoing support to help you interpret the data and make strategic decisions based on your analytics insights.
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Testimonials
Savage Media has expertly handled our online advertising efforts over the last 4 years. Mark's been the driving force behind our SEO strategy, Google Ads campaigns, social media management, and the setup of Google Analytics and Conversion tracking. One standout feature we've come to rely on is the customised reporting dashboard he developed, giving us real-time insights into our campaign performance. Mark's expertise and unwavering dedication have transformed our digital presence; in the last 18 months alone, we've experienced a remarkable 300% increase in organic website traffic. Savage Media has truly become an indispensable partner in our marketing journey. We have found Mark to be honest, reliable and hard-working with great communication skills. He has truly been an asset to our business.
GAVIN SHARPE
Australian Steel Framing
Savage Media has been smashing it with our online advertising for Envision Kitchens for the past 4 years. Mark's been the legend behind our SEO, Google Ads, and setting up Google Analytics and Conversion tracking. Thanks to Mark's know-how and dedication, our digital presence has skyrocketed; we've nearly tripled our website traffic in the last 18 months. Savage Media has become a crucial part of our marketing team. We have found Mark to be very easy to work with and always has great input and ideas catered to our specific business goals.
RHYS ARMSTRONG
Envision Kitchens
Jason Reading Landscapes has been working with Mark from Savage Media for 5 years now, and we will continue to work with him because the results we receive are amazing! Savage Media provides us with the services of google ads, SEO strategy, project management, social media ads, google analytics, conversion tracking set up, and they created our custom marketing dashboard for us. We couldn't recommend Savage Media enough. A great service for businesses that gets great results.
JASON READING
Jason Reading Landscapes
Case Studies
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Envision Kitchens SEO
Envision Kitchens’s organic website traffic has increased by 1043% via SEO, climbing from 210 monthly users to over 2,400+ visitors using a mix of Local and strategic content.
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Garden Master SEO & Google Ads
Garden Master’s organic traffic has more than doubled, website impressions have increased by 111%, and high-converting traffic has been generated through Google Ads.
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Banana Bathrooms SEO & Google Ads
Banana Bathrooms' organic website traffic increased by 1,100% due to SEO. Google Ads is working in tandem, delivering predictable amounts of traffic and leads.
FAQs
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We configure your GA4 property for accurate data tracking, set up key events and goals, enable enhanced measurement, and tailor the setup to your business objectives—ensuring you can monitor traffic, user behaviour, and conversions with confidence.
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Yes, we can handle the entire migration process, including replicating goals, events, and eCommerce tracking from Universal Analytics to GA4, ensuring no loss of critical data.
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Google Tag Manager (GTM) is a tool that allows you to manage tracking tags (like button clicks, video plays, form submissions) without modifying your website code. We highly recommend it for flexible, accurate event tracking.
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We can track a wide range of conversions including form submissions, phone number clicks, email link clicks, downloads, purchases, video views, scroll depth, and more—depending on your site’s goals.
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Absolutely. We create fully customised Looker Studio dashboards that combine data from platforms like GA4, Google Ads, Meta Ads, Search Console, and SEO tools—giving you one clear view of your marketing performance.
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We offer monthly email reports and real-time dashboard access. You can choose the reporting frequency that best suits your business needs.
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Yes, we set up enhanced eCommerce tracking in GA4 to monitor product views, add-to-carts, checkout steps, and completed purchases.
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Our Basic GA4 Setup starts at $250 + GST, while the GA4 + Conversion Tracking package starts at $500 + GST. Custom solutions are quoted based on complexity.
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Yes! Our dashboards and reports are designed to be visual, intuitive, and easy to understand—even if you’re not technically minded.
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Definitely. We can incorporate SEO keyword rankings, competitor insights, Facebook & Instagram performance, and more—giving you a holistic view of your digital presence.
